Author: Emily Wasik

PSFK’s NYC Retail Guide examines how retailers are raising the bar for excellent customer service and memorable brand experiences through innovative technologies, community engagements and other unexpected retail integrations. In…

This research paper looks at how personal care brands are creating natural skincare offerings that appeal to health and environmentally-conscious consumers. As more millennials enter parenthood, their demands for organic,…

This research paper explores how global financial services organizations are leveraging cognitive intelligence tools and other technologies to improve customers’ end-to-end banking experiences, while transforming their service capabilities and driving…

This research paper gives an overview of how companies are redesigning their physical retail locations to ensure an optimal brand experience. The paper examines new ways brands are leveraging their…

This research paper examines how restaurants are repositioning the restaurant experience as a gateway to additional lifestyle, immersive and family-oriented experiences that help complement the expected meal. The following research…

This PSFK research paper gives an overview on the out-of-home entertainment industry, examining new ways brands are leveraging emerging technologies, community and storytelling to create immersive experiences and maximize engagement…

This PSFK research paper explores how brands are implementing in-home consultations, reinventing the purchasing journey and going above and beyond customer service expectations. From expert assessments to virtual consultations and…

This PSFK research paper identifies how property and casualty insurance companies and startups are finding innovative ways to create customer-centric digital platform experiences that optimize the insurance plan search, application…

We sat down with OneMarket President and Westfield Corporation Board Member Don Kingsborough to discuss how OneMarket is transforming a fragmented industry into an integrated one Source: Life & Hacks…

PSFK sat down with Bulletin co-founder and CEO Alana Branston to discuss how the company makes it easier for brands to rent space and track their in-store sales Source: Life & Hacks…